Business

Brands have used social media to access massive markets and grow their online presence. Many also consider it a powerful marketing tool for attracting and connecting with customers and establishing good relationships. But while social media offers such amazing opportunities, it works like a two-edged sword. It can make or break your business’ online reputation. …

Protecting Online Reputation: How to Prevent Social Media Risks Read More »

Performing technical SEO is important, as this makes a website easy to understand, indexable and crawlable for search engines. This is vital, as it can prompt Google and other search engines to rank you higher. Technical SEO, however, can be daunting. Knowing where to begin can feel difficult, especially for the uninitiated. What’s more, you …

Avoid These 6 Common Technical SEO Mistakes Read More »

If you own a brick-and-mortar shop, store or any related business establishment, one of the things that you or your staff do before the start of the working day is to put up the “come in, we’re open” sign on your front door. This shows that you’re open for business and ready to accommodate or …

A Guide to Setting and Managing Your Business Hours Read More »